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URL structure plays a role in on-page SEO as well. Creating descriptive, user-friendly URLs that include relevant keywords can improve click-through rates and make it easier for search engines to understand the page's content. Short, concise URLs are preferred over lengthy ones, as they are easier to share and remember. On-page SEO also involves optimizing images. Using descriptive alt text and image titles helps search engines understand the image's content, contributing to better image search rankings. Compressing images to reduce their file size without compromising quality can improve page loading speed, enhancing both SEO and user experience.

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